Director of Marketing, Retail Community
CoStar Group has an exciting opportunity within the marketing department for Director Marketing, Retail Community. This position will allow the right candidate to help shape the industry through product positioning and messaging that transforms commercial real estate. In this leadership role, you would identify marketing opportunities, articulate the voice of the customer, develop messaging and positioning to drive awareness and perception, and provide strategic direction to senior management. As a subject matter expert in your field, you would be responsible for the execution of integrated marketing campaigns targeted to retailers. Other responsibilities include: Developing thought leadership that accelerates market awareness Work collaboratively with product design on industry marketing and information needs Establish forums to garner customer feedback and successfully channel marketing throughout the organization Drive product adoption through webinars and tutorials Analyze competition, market positioning and message differentiation and effectiveness Create training materials and other sales enablement to help sales and account managers facilitate industry specific conversations The person for this position will have spent at least 10 years working in a real estate leadership position for a retail owner, brokerage firm, or operator and will report to the Vice President of Global Marketing. Bachelor's degree required.
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing
Associated topics: ad, alumni, business, chief marketing officer, community, donor, event, fundraise, government, marketing